Awards assigned




Members should not use any third party content (e.g. stock photography/video, animation, or other templated content) unless permitted by the Creative Brief. Stock music is allowed only with authentic proof of purchase and a valid audio license.


Have you ever used your refrigerator as your make-up storage?

How about cleaning your kid’s Lego blocks with your dishwasher?

Speaking of dishwashers, have you heard of the dishwasher salmon recipe?

What about disinfecting sponges or plastic cutting boards in the microwave?

LG, the global brand known for creating electronic products with innovative technologies, invites you to the contest where you can get creative with your home appliances.

We want to know the newest, coolest or craziest way you've used your home appliances!

Smart Discoveries is LG's idea contest on how you can use your home appliances in a creative way. Tell us a totally new way your home appliances have helped you.

Visit Smart Discoveries at www.lgsmartchoice.com and submit your ideas by Sept 30, 2013 and get a chance win the actual LG smart product!

Your mission

Visit Smart Discoveries at www.lgsmartchoice.com and submit your ideas in a video or photo by Sept 30, 2013. Based on the levels of originality and creativity (also the numbers of “love it” you get), six people with the best ideas will receive one of the actual LG smart products- LG washer, LG refrigerator, LG HOM-BOT, LG Kompressor, LG oven or LG dishwasher.

LG prefers to have submissions highlighting refrigerators, dish washers, washing machines, microwaves/ovens, robo-cleaners, and vacuum cleaners. The appliances that you are depicting should not lose their original functionality.

Level of effort and quality of submissions will be important criteria for judging in addition to originality and creativity.

Make sure to vote for your submission on the Smart Discoveries website to increase the chances of winning $ as well as LG products!


  • Submissions must be uploaded to Zooppa.com and the Smart Discoveries website.
  • You do not need to feature only LG appliances, but you certainly can!